Confusing Packaging

For John, BLUF:  Shopping is not straight forward.  The packaging could be accidently misleading.  Nothing to see here; just move along.

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Examine the Packaging

I was checking out at Market Basket, having picked up some items Martha wanted.  I turned to my right to grab a candy bar, looking for a Hershey Bar.♠  I reached down and my fingers found two, of different sizes.

I glnced at the labels and one said 120 Calories and one said 210 Calories.  The thing is, the big one said 120 Calories and the small one 210 Calories.  I bought them both and when I got home I checked the fine print on the back.

The number of calories turned out to be by serving size.  What was strange was that the King sized bar was a total of 360 Calories.  Yes, the bar breaks into 12 pieces, but the way the package opens suggests four pieces, which would be 90 Calories each.  Who would open the package totally, to make a vertical break for three pieces?  Even with three people I would break it into four pieces, giving one to each person and then breaking the last piece into three pieces.

Needless to say, I was less than satisfied by this way of presenting the nutritianal information.

Regards  —  Cliff

♠  I am old enough to remember when they were just a nickle and when they came in to types. male and female.  I am not sure that would work out today.