My wife, who used to work, as a teenage, at an industrial scale vegetable canning facility, out in Southern Wisconsin, tells me that once the order for some brand label has been filled, if there is still material left over, it is canned to the same standard, but it gets a Brand X or a Store Brand label. Same food, different name. As a result of this, I have pretty much lost my attraction to brand labels. That said, once in a while the look alike is different. Just ask Kad Barma about Shaw Farms milk. He pays extra for Shaw Farms milk.
So, this brings me to Market Basket out at Stadium Plaza, at 10 Main Street, in Tewksbury. From time to time they have Nabisco Pinwheels. What a delightful snack. The cookie. The Marshmallow. The wonderful chocolate coating.♠ They are wonderful. And, one can order them via Amazon. $60.95, plus shipping, for a dozen packages.
When Market Basket is out of Nabisco Pinwheels it has the Market Basket "Fudge Marshmallow Fudge Covered Marshamallow Cookies". Maybe that isn't the way it is. Maybe they usually have the store brand and only once in a while, as sort of an enticer, do they have the Nabisco brand, what I would call "the real thing".
The reason I make the contrast is that the Market Basket version is a much inferior product. The chocolate is not as good, the Marshmallow is not as generous and the cookie at the bottom seems smaller. Speaking to the chocolate, it lacks the color and the crunch and the taste of the Nabisco version. It is inferior, and that is from someone who doesn't know from cooking.
Regards — Cliff
♠ Sweet Chocolate Coating (Sugar, Cocoa Butter, Chocolate, Soy Lecithin - An Emulsifier, Vanilla - An Artificial Flavor, Salt, Milk), Corn Syrup, Enriched Flour (Wheat Flour, Niacin, Reduced Iron, Thiamine Mononitrate [Vitamin B1], Riboflavin [Vitamin B2], Folic Acid), Sugar, High Fructose Corn Syrup, Partially Hydrogenated Soybean Oil, Cocoa, Caramel Color, Gelatin, Baking Soda, Salt, Artificial Flavor.
6 days ago